Ford Figo – The next blockbuster release from Ford?

Ford cars had struggled to find a strong foothold in India even after many years. Customers just could not find any association with Ford cars and preferred the offerings from a competitor over it. Things looked bleak for Ford in India, but it all changed with the launch of Ford EcoSport. The crossover SUV was an instant hit and offered a new lease of life for Ford in India. It has been followed by Ford Figo, which is hatchback from Ford and has found considerable traction with automobile enthusiasts in India. Let’s look at its various aspects and understand if this car has got what it takes to beat the competition.Ford Figo

Ford Figo Exteriors

One of the most well designed in its segment is the new generation, Ford Figo. With an Aston Martin like front grill and very clear design, the American car maker has once again come up with an amazing design powered by good engineering. The modest design and the wrap around the tail lamps also make the Ford Figo very visually appealing to the audience. It is available in seven different colors for the customers to choose from.

Ford Figo

Ford Figo Interiors

New generation Ford Figo has all black interiors as compared to the previous generation dual tone colors. Ergonomically the Ford Figo is very subtle. The top end model gives a visual readout for the infotainments system. The cabin quality is good, and the performance of the car is amongst the best in the segment. The noise insulation of the Ford Figo is also very good at high speeds. It has a ground clearance of 173 mm which makes escaping small speed breakers and tiny potholes easier. The cabin space of the Ford Figo is very comfortable for the front seats as well as the passengers at the back. The seats are very comfortable with a good and premium finish.

Also, check the upcoming MG Cars in India.

Ford Figo

Ford Figo features

It is available as an option on the Titanium variant with both the 1.2-liter petrol and the 1.5-liter diesel engine options. The Sports variant gets a stiffer suspension setup which makes the handling of the car sportier. To compliment this characteristic, the Figo also gets a black mesh grille, bigger 15-inch black alloy wheels, contrast roof, black ORVMs, smoked headlamps, boot-mounted spoiler, side and rear decals with an ‘S’ badge, leather-wrapped steering wheel and all-black interiors with red contrast stitching to make the car look and feel sportier. The price of the Sports variant is Rs 50,000 more than the standard Titanium variant.

In terms of safety, the Ford Figo gives six airbags on the top and model which makes the car one of the safest in its segment.

Ford Figo Price

In terms of commercials, Ford Figo price starts at Rs.5.59 lakh (Ex-Showroom, Delhi) and the top end variant Ford Figo 1.5 TiVCT Titanium AT is priced at Rs. 8.46 lakh (Ex-Showroom, Delhi).

With some exciting features and competitive pricing, Ford Figo is going to give some tough competition to the likes of Maruti Suzuki Baleno, VW Polo, and Fiat Punto.